Prima Leadership Team

Shri Bhaskar M. Parekh

Executive Chairman

Shri Bhaskar .M. Parekh joined the Company's Board since incorporation and is presently holding the position of the Executive Chairman. He has experience of more than thirty five years in plastic injection moulding, blow moulding and extrusion industry. He introduced numbers of innovative furniture items in attractive colours. He is in charge of production and general administration and is committed to explore new profitable business avenues and diversified activities to add shareholders value.

Shri Dilip M. Parekh

Managing Director & KMP

Shri Dilip .M. Parekh joined the Company's Board since inception as a Director and looking after marketing and administration of the Company. His strong management skill, marketing ability and experience in Plastic industry has benefited the Company. He is the person behind putting Prima on global chart by setting up a Joint Venture Company at Cameroon (West Africa) and incorporating a Subsidiary Company at Guatemala, Central America.

Shri Mulchand S Chheda

Independent Director

Shri Mulchand S. Chheda is an Independent Director on the Board since 1994. At a young age, he ventured into business of plastic moulded articles especially household, storage, crates and other industrial items. With his business vision and acumen-ship, he established well-known brand name of “PRINCE” in all segment of plastic articles which crossed international territory too. He is managing member of Organisation of Plastic Processors of India.

Shri Rasiklal M. Doshi

Independent Director

Shri Rasiklal M. Doshi is an Independent Director on the Board since 1996. He has vast experience in manufacturing of insulation products and constructions related chemicals. He has expertise in finance and business administration. He is actively involved in management of business chambers and social organizations.

Shri Krishnakant V. Chitalia

Independent Director

Shri Krishnakant V. Chitalia is an Independent Director on the Board since 1996. He expanded his family business in the year 1962 into then non – traditional areas like Plastics, Electrical and Dairy products. In his mission to enlarge family business, he achieves newer peak and bagged 29 export awards for his Electrical & Plastics businesses.

Smt. Hina V. Mehta

Non-Executive Director

Smt Hina V. Mehta was appointed as Non Executive Director on the Board in 2015.She holds a Graduate Degree in Commerce from Mumbai University, India. She is running her own business dealing and manufacture of Modular Kitchen and accessories since 2003. She has experience in sales, marketing and finance. She is widely recognized for her role in shaping the retail outlet of Modular Kitchen.

Shri. Paras B Parekh

Chief Marketing Officer

Shri Paras B Parekh overlooks Material Handling division of Prima. He holds a bachelor’s degree in the Business Administration from the University of California, Berkeley U.S.A and monitors the manufacturing operations and sale of the material handling division which includes huge range of verticals  Plastic Pallets, Material Handling Equipment, Cold Chain Products and Products for Road safety and Food service being added to it already vast range of plastic crate and Bin.

He is the brain behind Prima Rotational Moulding Division and by not settling for anything else than state of the art technology, machines and moulds, he has made Prima a brand to reckon with in the material handling industry.